Marcel Kling

Marcel Kling

Marcel Kling

Senior Director Data Driven Customer Journey | Lufthansa AG |

Short Biography

Marcel Kling, an industrial engineer, is Senior Director at Lufthansa Group. He has been the program lead of SMILE, one of the central strategic digitalization programs of the Lufthansa Network Airlines – which is now developed and scaled into the Data Driven Customer Journey. His Lufthansa story started in 2008 as graduate management trainee, where he was subsequently responsible for teams in the areas of strategy and business intelligence, pricing as well as revenue management.

„Success is not final, failure is not fatal: It is the courage to continue that counts“

Speaker for the following session:

Panel: How does Germany position itself across industries in the field of AI?